Privacy Policy

Effective Date: 30-12-2025

Muddassir Ali (“we,” “our,” or “us”) operates the website https://muddassirali.com. We are a Digital Marketing & Lead Generation Agency based in Kanpur, Uttar Pradesh, India.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information in compliance with:

  • General Data Protection Regulation (GDPR)
  • California Consumer Privacy Act (CCPA)
  • India’s Digital Personal Data Protection Act, 2023 (DPDP Act)

1. Information We Collect

a. Personal Data

We may collect the following personal information when you voluntarily submit it via lead forms:

  • Full Name
  • Email Address
  • Phone Number

b. Technical & Usage Data

Automatically collected data may include:

  • IP Address
  • Browser Type and Version
  • Device Information
  • Pages Visited and Interaction Data

2. How We Collect Data

  • Contact and lead generation forms
  • Cookies and similar tracking technologies
  • Third-party analytics and advertising tools

3. Purpose of Data Processing

We process your data for the following purposes:

  • To contact you regarding our digital marketing services (including Real Estate, Gym, and Doctor marketing)
  • To provide, manage, and improve our services
  • To run remarketing and retargeting advertisements on Facebook and Instagram
  • To analyze website traffic and user behavior
  • To comply with legal and regulatory obligations

We do not sell, rent, or trade your personal data to third parties.


4. Cookies Policy

We use cookies and similar technologies to enhance user experience and analyze website performance.

Types of Cookies Used:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Used by Google Analytics 4 to analyze traffic
  • Marketing Cookies: Used by Meta Pixel for ad tracking and retargeting

You may control or disable cookies through your browser settings. Disabling cookies may affect certain site functionalities.


5. Third-Party Tracking & Analytics

We use the following third-party tools that may collect and process data according to their own privacy policies:

  • WordPress – Content Management System
  • Elementor – Page Builder
  • Google Analytics 4 – Website traffic and usage analysis
  • Meta Pixel & Conversions API – Advertising, conversion tracking, and retargeting on Facebook and Instagram

These tools may process data outside India, including in jurisdictions that provide adequate data protection safeguards as required under GDPR and DPDP laws.


6. Legal Basis for Processing (GDPR)

We process personal data under the following lawful bases:

  • User consent
  • Performance of a contract or pre-contractual steps
  • Legitimate business interests
  • Compliance with legal obligations

7. User Rights

a. GDPR Rights (EU Users)

  • Right to access your data
  • Right to rectification
  • Right to erasure (“Right to be Forgotten”)
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing

b. CCPA Rights (California Residents)

  • Right to know what personal data is collected
  • Right to request deletion of personal data
  • Right to opt-out of data sharing (we do not sell data)
  • Right to non-discrimination

c. DPDP Act Rights (India)

  • Right to access personal data
  • Right to correction and erasure
  • Right to withdraw consent
  • Right to grievance redressal

To exercise any of these rights, please contact us using the details below.


8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements.


9. Data Security

We implement reasonable technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.


10. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors.


11. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date.


12. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact:

Muddassir Ali
Kanpur, Uttar Pradesh, India
Email: info@muddassirali.com